1) It's easy & It's techno-savvy
Have you used gift cards in the past and absolutely hated it? You're not the only one. Gift card systems can be difficult to organize, and your return on investment is not always easy to calculate. Clover has eliminated those issues.
Within minutes, you can start your own Gift Card program that delivers a digital gift card to recipient's mobile phones. Customers can use Clover's Gyft app to purchase additional gift cards online, over the phone, or in your store. If you still enjoy the old-school look of plastic cards, Gyft helps you easily design and order as many as you need.
Here's the best part: Digital and physical gift card sales are scanned and tracked all within your Clover device. No more 3rd parties, no more extra equipment, no more hassle.
2) It's another layer of advertising
You want your brand to reach as many people as possible. Since Clover's Gyft system is digital, loyal customers will see how easy it is to purchase and send your card to friends, family, coworkers, or anyone else who might not already know about your business.
In just minutes, Gyft's sales data can be loaded directly into your Clover system, letting you know how to best use other marketing tools to reach your target market and get your brand in out in the open.
3) It's cost-effective
93 percent of Americans buy or receive gift cards annually.
The majority of those consumers will, in turn, spend more than 20 percent of the gift card's face value. Because Gyft makes it so easy for users to add value to their gift card, the original sales will most likely lead to additional purchases from all users.
And consider this: a single gift card transaction is cheaper to process than a normal credit transaction. When you think in terms of cost-per-swipe, adding gift cards is a no-brainer.
Still not sure if Clover's Gyft is right for you? See what other merchants are saying.